Cykel's previous website was not consistently maintained, and lacked a character and aesthetic that reflected the values of the business. Despite projects ticking along behind the scenes, the online presence through both the website and social media did not promote this.
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The Cykel website was launched in April 2017 to coincide with the submission of the "St.Albi Bar and Eatery" project into the state architectural awards.
The outcome is a clean, focussed website - providing insight through the visuals, but enhanced by a constrained use of text.
Importantly, the "Our Work" page can be easily updated through the content management system - a key goal of the website to avoid the lapses where the first iteration failed.
The website also provides enough information about the firm, the people and the projects - and easily enables potential clients to contact Cykel. The next goals for the project are to increase the presence of the business through both search engines and social media.
An EPIC new business required an equally epic logo to match the name, but also encapsulate the level of professionalism and expertise brought to every event, marketing or management challenge they deal with.
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