Digital Marketing and Website Design Blog

Our website and design blog features thoughts, tips, insights and tutorials for small businesses and organisations in Hobart and across Tasmania - as well as for Webflow users around the world.
What Google's core update in March means for small businesses in Tasmania

What Google's core update in March means for small businesses in Tasmania

SEO

Stay ahead in Hobart's digital marketing landscape with our latest insights about Google's 2024 core update, with tailored information for Tasmania's small businesses sector.

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One-page web design: Cutting costs or cutting corners for small businesses?

One-page web design: Cutting costs or cutting corners for small businesses?

Website Design

Learn why a one-page website might not be your best option for a small business website - as we consider SEO, user experience and more to help you make an informed decision.

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5 Essential Features Every Tasmanian Small Business Website Should Have In 2024

5 Essential Features Every Tasmanian Small Business Website Should Have In 2024

Website Design

Unlock the potential of your small business with our guide to the top 5 essential website features for 2024, from fast loading speeds to voice search optimisation, learn how to stay ahead in the digital landscape.

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Domin8 Designs becomes Wakeford Digital: Tailored Digital Marketing For Businesses In Tasmania

Domin8 Designs becomes Wakeford Digital: Tailored Digital Marketing For Businesses In Tasmania

Domin8 Update

We're pleased to announce the launch of Wakeford Digital, previously Domin8 Designs and Domin8 Media, offering a tailored approach to digital marketing helping to elevate the online presence of Hobart and Tasmanian businesses.

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5 Best Amazon Black Friday Deals For Tasmanian Businesses (What We've Got Our Eyes On...)

5 Best Amazon Black Friday Deals For Tasmanian Businesses (What We've Got Our Eyes On...)

Work Related

Discover the top Black Friday deals on Amazon for Tasmanian businesses, from Apple AirTags to Samsung SSDs, explore essential tech upgrades that enhance efficiency and security.

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Four ways Tasmanian businesses can use AI to improve digital marketing

Four ways Tasmanian businesses can use AI to improve digital marketing

Website Design

Dive deeper into how AI can revolutionise the digital strategies of Tasmanian small businesses, enhancing content, visuals, and providing insightful website analysis for a stronger and more considered online presence.

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Wix Website Hobart: Our Take On Wix And Why We Use Webflow

Wix Website Hobart: Our Take On Wix And Why We Use Webflow

Website Design

Explore the advantages of professional website design versus Wix for Hobart businesses, where we into why Webflow stands out, offering design freedom, robust SEO, and easy content management.

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Mockups: The Secret Weapon for Small Business Success in Digital Design

Mockups: The Secret Weapon for Small Business Success in Digital Design

Social Media

Explore the power that using mockups can bring for small businesses owners. Dive into the benefits, types, essential tools, and how they can elevate both branding and customer engagement.

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Create A Business Email With Gmail And Your Domain In 2023

Create A Business Email With Gmail And Your Domain In 2023

Client Tutorial

A step by step guide on how to create an email address using your own domain name and is setup through Crazy Domain, Gmail and Google Workspace.

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GoPro Releases Hero 12 - But Is It The Right Fit for Your Business?

GoPro Releases Hero 12 - But Is It The Right Fit for Your Business?

Videography

Explore the features and capabilities of the newly announced GoPro Hero 12 with our detailed analysis - plus discover if it's the right fit for your Tasmanian business.

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Post-Website Launch: Navigating the Next Steps for Success

Post-Website Launch: Navigating the Next Steps for Success

Website Design

Just launched your new website? Here's a comprehensive guide (including tips) for clients with the essential post-launch steps to ensure ongoing website performance and success.

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Unravelling Threads: Is Instagram's New App A Useful Tool For Tasmanian Businesses?

Unravelling Threads: Is Instagram's New App A Useful Tool For Tasmanian Businesses?

Social Media

Instagram recently launched a new-text based application called Threads that's already causing a stir with its likeness to Twitter.

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Responsive Website Design in Hobart: Why It's a Must for Your Business

Responsive Website Design in Hobart: Why It's a Must for Your Business

Website Design

Discover the importance of responsive website design in Hobart for your business. Learn about the benefits, Google's mobile-first indexing, user experience, and how to implement it.

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Elevate Your Online Presence - What's Included In Our SEO Services

Elevate Your Online Presence - What's Included In Our SEO Services

SEO

Learn more about our process, outcomes and what's included in our SEO services for businesses in Hobart and across Tasmania

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How to setup a Google Business Profile (Google My Business): A Step-by-Step Guide (Updated 2024)

How to setup a Google Business Profile (Google My Business): A Step-by-Step Guide (Updated 2024)

SEO

For small businesses in Hobart and across Tasmania, one of the most powerful tools at your disposal is Google Business Profile (formerly Google My Business).

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Harnessing The Power of a Google Business Profile: The Benefits for Small Businesses (Google My Business)

Harnessing The Power of a Google Business Profile: The Benefits for Small Businesses (Google My Business)

SEO

You may have heard of Google Business Profile (formerly Google My Business), but how do you leverage the opportunities it presents to enhance the online presence of your small business?

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How To Optimise Images For Your Website (Updated 2023)

How To Optimise Images For Your Website (Updated 2023)

Website Design

Improve your website load time and provide a better user experience by using these tips to optimise images for your website.

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Starting a business blog? Here's 7 helpful tips... (Updated 2024)

Starting a business blog? Here's 7 helpful tips... (Updated 2024)

Website Design

Thinking of starting a blog for your small business? Learn more about the benefits of blogging as well as 7 tips on how to get started and ensure long term success.

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4 Ways To Increase Visits To Your Website - Traffic Generators (Updated 2024)

4 Ways To Increase Visits To Your Website - Traffic Generators (Updated 2024)

SEO

We detail our four favourite website traffic generators that businesses in Tasmania can utilise to increase visits and create more sales and enquiries.

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Webflow Hosting - Price Increase In 2023/2024

Webflow Hosting - Price Increase In 2023/2024

Client Update

A quick update on Webflow's new hosting costs which are changing in 2023 and what this means for existing and new clients.

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4 Steps To Optimise Website Content And Improve SEO

4 Steps To Optimise Website Content And Improve SEO

SEO

We share some practical ways small business owners in Tasmania can optimise their website content with the goal of improving their SEO.

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Wakeford Digital recognised as a Webflow Expert

Wakeford Digital recognised as a Webflow Expert

Domin8 Update

We're pleased to share that Wakeford Digital has recently been recognised and accepted as a Webflow Expert through their professional partner program.

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Website Design Tax Deduction For Small Business - Australian Federal Budget 2022

Website Design Tax Deduction For Small Business - Australian Federal Budget 2022

Domin8 Update

We explore what announcements from the Australian Federal Budget mean for small businesses in Tasmania - with website design services listed as an increased tax deduction in 2022/23.

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Our eCommerce Website Design Solutions For Businesses in Tasmania [updated 2022]

Our eCommerce Website Design Solutions For Businesses in Tasmania [updated 2022]

Client Questions

When it comes to eCommerce web design services for your business, finding a solution to suit your budget and timeframe can be difficult - at Wakeford Digital, we're here to help.

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OpenGraph image not appearing on Facebook? Here’s how to fix it…

OpenGraph image not appearing on Facebook? Here’s how to fix it…

Social Media

In this quick tip, we show you how to force Facebook to scrape your link again to update changes to your OpenGraph images and information.

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How a simple SEO campaign took Trout Tales from position 30+ to position 3

How a simple SEO campaign took Trout Tales from position 30+ to position 3

SEO

A recent SEO campaign for Trout Tales Tasmania has seen some impressive results over a short timeframe.

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How Easy Is The Webflow Website Editor To Use?

How Easy Is The Webflow Website Editor To Use?

Webflow Tutorial

Having the ability to update and make additions to a website can be important to some clients - so we created this blog post to break down the Webflow Editor and highlight just how easy it is to maintain your own website.

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Do businesses in Tasmania need to think about SEO in 2023?

Do businesses in Tasmania need to think about SEO in 2023?

SEO

In this post we dive into the why, who and how businesses in Tasmania may be able to benefit from search engine optimisation, or SEO.

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Webflow Layouts Certification Exam Passed

Webflow Layouts Certification Exam Passed

Domin8 Update

We're pleased to share that Dominic has passed Webflow's Level 1 Layouts Certification Exam.

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An SEO guide for small business owners — improve your website search engine rankings

An SEO guide for small business owners — improve your website search engine rankings

SEO

This guide provides steps on how small business owners can use search engine optimisation (SEO) to help improve your website ranking.

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Client Update: Backend Changes In Early 2021

Client Update: Backend Changes In Early 2021

Client Update

A quick update for Wakeford Digital clients regarding backend work that will be performed across January 2021.

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Webflow Tutorial: Share or embed directions from Google Maps [VIDEO]

Webflow Tutorial: Share or embed directions from Google Maps [VIDEO]

Webflow Tutorial

In this short tutorial, we share how to generate a shareable link or embed code for directions created in Google Maps, which can be easily embedded on your website.

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Should I use a DIY website builder?

Should I use a DIY website builder?

Client Questions

In this post, we expand on four often overlooked areas when deciding to use a DIY website builder for your Tasmanian business.

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How the design of your website can affect traffic and visitors

How the design of your website can affect traffic and visitors

Website Design

We investigate how the design of your website can affect traffic - and provide some quick fix tips that aim to improve the number of visitors and their experience.

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5 tips for Tasmanians who have  to work from home

5 tips for Tasmanians who have to work from home

Work Related

We work across both an office and home environment, and wanted to share our best 'work from home' tips to make your new transition as efficient and positive as possible.

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How well designed are Tasmanian business websites?

How well designed are Tasmanian business websites?

Website Design

We analysed the websites of a handful of small business in Tasmania to see how they stacked up across good design metrics.

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Do you use Wordpress to create websites?

Do you use Wordpress to create websites?

Client Questions

We answer one of the top three questions we receive, and list some reasons why we don't use systems like Wordpress to create and maintain websites.

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What You Can And Can't Do With Webflow's Website Editor

What You Can And Can't Do With Webflow's Website Editor

Client Questions

At Wakeford Digital, we use Webflow to develop our websites. In this post, we give you some information on what you can and can't do with the Webflow's client editor.

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Why should I host my website with Webflow?

Why should I host my website with Webflow?

Client Questions

In this post, I explain why hosting is necessary in a website development and why hosting with Webflow is beneficial.

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Client Tutorial: How To Edit Page Titles

Client Tutorial: How To Edit Page Titles

Client Tutorial

"The content on my page is updated, but the title in the web browser needs to be updated..."

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Five signs your business website might need an update

Five signs your business website might need an update

Website Design

With a new year and new opportunities around the corner, Dominic shares five signs that may suggest it's time to consider an update for your small business website.

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Social Media Tip: Creating a Facebook Event

Social Media Tip: Creating a Facebook Event

Social Media

Spread the word of your upcoming forum, AGM or competition further by using Facebook's 'event' feature.

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Get more out of your Instagram bio with Linktree

Get more out of your Instagram bio with Linktree

Social Media

Here's how to use Linktree to get more out of your Instagram bio and help direct customers to more areas of your website or business.

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iPhone Tip: Get that long exposure look

iPhone Tip: Get that long exposure look

Photography

In this post, we share a little known trick on how to get that long exposure look from an iPhone camera.

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Five tips for small businesses on posting to Facebook

Five tips for small businesses on posting to Facebook

Social Media

Often faced with the same dilemma, this post details some tips and considerations aimed at smaller businesses and organisations when posting to Facebook.

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Process Study: Domin8 Designs Logo

Process Study: Domin8 Designs Logo

Work Related

A review of our recent website updates provoked thoughts about the foundation of Domin8 Designs, and coming up with a logo to define a new business.

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Case Study: The Process Behind the Epic Logo

Case Study: The Process Behind the Epic Logo

Work Related

We reflect back on the process undertaken to develop a new logo for an exciting, yet at the time undefined new business.

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Welcome to the Wakeford Digital blog

Welcome to the Wakeford Digital blog

Website Design

Im excited to finally launch and share with you the updated Wakeford Digital website, including portfolio and blog section.

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