Watermans had two existing websites, one completely broken, and one semi functional. We had to start by redeveloping both the content, and the visual identity - as well as a strong focus on the revamped accommodation arm of the business.
The Waterman's website was developed in late 2019 and launched in early 2020.
The improved online presence immediately saw an increase through the website's contact form, as well as bookings overall thanks to a simple, but improved navigation.
The website features big imagery and bold headings, and we added some very light interactions in the match Watermans subtly boutique brand.
Additions and amendments to the rooms, and menu items, are made easy thanks to the way we setup these in the content management system (CMS).
We also integrated their existing booking platform to not lose this functionality.
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